Looking for new opportunities
I design with compassion & curiosity in spaces for lifestyle and fitness.
Work experience
Mobalytics Extern
Market Researcher (2024)
At Mobalytics, I conducted user research and competitive analysis to uncover insights into player psychology and market trends in the gaming industry. Presented key recommendations to leadership, influencing blog content strategy and driving an 18% increase in product differentiation awareness.
Mobalytics Extern
Market Researcher (2024)
At Mobalytics, I conducted user research and competitive analysis to uncover insights into player psychology and market trends in the gaming industry. Presented key recommendations to leadership, influencing blog content strategy and driving an 18% increase in product differentiation awareness.
Mobalytics Extern
Market Researcher (2024)
At Mobalytics, I conducted user research and competitive analysis to uncover insights into player psychology and market trends in the gaming industry. Presented key recommendations to leadership, influencing blog content strategy and driving an 18% increase in product differentiation awareness.
AppDev
Product Designer (2022 - 2023)
As a product designer, I designed and tested "Segment Mode," a hypothetical Spotify feature, by conducting market research, user interviews, and competitive analysis. Improved the design through iterative usability testing, enhancing user satisfaction and experience.
AppDev
Product Designer (2022 - 2023)
As a product designer, I designed and tested "Segment Mode," a hypothetical Spotify feature, by conducting market research, user interviews, and competitive analysis. Improved the design through iterative usability testing, enhancing user satisfaction and experience.
AppDev
Product Designer (2022 - 2023)
As a product designer, I designed and tested "Segment Mode," a hypothetical Spotify feature, by conducting market research, user interviews, and competitive analysis. Improved the design through iterative usability testing, enhancing user satisfaction and experience.
BreakFree Crew
UI Website Developer (2021-2023)
At BreakFree, I designed and optimized a SquareSpace website using user-centered principles, achieving a 25% boost in positive feedback and a 457% Year-over-Year increase in traffic. Led social media campaigns to drive over 10,000 visits and collaborated cross-functionally to create online brochures with 18,000+ page views.
BreakFree Crew
UI Website Developer (2021-2023)
At BreakFree, I designed and optimized a SquareSpace website using user-centered principles, achieving a 25% boost in positive feedback and a 457% Year-over-Year increase in traffic. Led social media campaigns to drive over 10,000 visits and collaborated cross-functionally to create online brochures with 18,000+ page views.
BreakFree Crew
UI Website Developer (2021-2023)
At BreakFree, I designed and optimized a SquareSpace website using user-centered principles, achieving a 25% boost in positive feedback and a 457% Year-over-Year increase in traffic. Led social media campaigns to drive over 10,000 visits and collaborated cross-functionally to create online brochures with 18,000+ page views.
What I do
UX Design
From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.
UX Design
From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.
UX Design
From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.
Market Research
Proficient at trend analysis, understanding user behavior, and exploring opportunities for product development.
Market Research
Proficient at trend analysis, understanding user behavior, and exploring opportunities for product development.
Market Research
Proficient at trend analysis, understanding user behavior, and exploring opportunities for product development.
Prototyping
Adept at creating interactive prototypes using tools like Figma & Protopie.
Prototyping
Adept at creating interactive prototypes using tools like Figma & Protopie.
Prototyping
Adept at creating interactive prototypes using tools like Figma & Protopie.
User Research
Experienced in conducting user research, usability testing.
User Research
Experienced in conducting user research, usability testing.
User Research
Experienced in conducting user research, usability testing.
My toolkit
Figma
UI/UX Design & Prototyping
Figma
UI/UX Design & Prototyping
Figma
UI/UX Design & Prototyping
Framer
Web Design & Development
Framer
Web Design & Development
Framer
Web Design & Development
Protopie
UI/UX Design & User Testing
Protopie
UI/UX Design & User Testing
Protopie
UI/UX Design & User Testing
Adobe Suite
Wire Framing & Content Making
Adobe Suite
Wire Framing & Content Making
Adobe Suite
Wire Framing & Content Making
Canva
Content Making
Canva
Content Making
Canva
Content Making
Slack
Communication
Slack
Communication
Slack
Communication
Hello, I'm Sofia!
Curiosity drives my design. Whether I’m diving into user research, testing prototypes, or brainstorming new features, I’m always searching for ways to make digital experiences simpler and more intuitive. My passion for learning extends beyond design—I’m inspired by everything from gaming trends to dance choreography, and I use these insights to inform my creative process.
A few of my favorite things…
Sailing
Currently learning how to sail in Newport Beach Harbor on Spitfire Crew!
Sailing
Currently learning how to sail in Newport Beach Harbor on Spitfire Crew!
Sailing
Currently learning how to sail in Newport Beach Harbor on Spitfire Crew!
Anime
My favorites are: Fullmetal Alchemist Brotherhood & Attack on Titan.
Anime
My favorites are: Fullmetal Alchemist Brotherhood & Attack on Titan.
Anime
My favorites are: Fullmetal Alchemist Brotherhood & Attack on Titan.
Crochet
I picked up crochet a year ago and love the process of making something new out of yarn.
Crochet
I picked up crochet a year ago and love the process of making something new out of yarn.
Crochet
I picked up crochet a year ago and love the process of making something new out of yarn.
Food + Drinks
I'm a huge foodie! I love trying new foods whether that be through resturants or cooking it myself.
Food + Drinks
I'm a huge foodie! I love trying new foods whether that be through resturants or cooking it myself.
Food + Drinks
I'm a huge foodie! I love trying new foods whether that be through resturants or cooking it myself.
Dance
I specialize in open style, specifically tutting dance moves through choreogrpahy and freestyle.
Dance
I specialize in open style, specifically tutting dance moves through choreogrpahy and freestyle.
Dance
I specialize in open style, specifically tutting dance moves through choreogrpahy and freestyle.
